Privacy Policy

Privacy Policy for Believeth (blvth.co)

Last Updated: June 19, 2025

This Privacy Policy describes how Believeth ("the Site," "we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from blvth.co (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information," we are referring to information that identifies, relates to, describes, or can be associated with you.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Contact Details: Your name, address, phone number, and email.
  • Order Information: Name, billing address, shipping address, payment confirmation, email address, and phone number.
  • Account Information: Username, password, security questions, and other information used for account security purposes.
  • Customer Support Information: Information you choose to include in communications with us, such as through customer support inquiries.

Information We Collect about Your Usage

We may automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site, including device information, browser information, network connection information, IP address, and other interaction data.

Information We Obtain from Third Parties

We may obtain information about you from third-party vendors and service providers, such as:

  • Shopify: For order management and site performance.
  • Payment Processors: To handle your payment information (e.g., credit card or bank details).

How We Use Your Personal Information

We may use your personal information for the following purposes:

  • Providing Products and Services: To process orders, fulfill purchases, and manage your account.
  • Marketing and Advertising: To send promotional communications (via email, SMS, etc.), including personalized advertising.
  • Security and Fraud Prevention: To detect and prevent fraudulent or illegal activities.
  • Customer Communication and Service Improvement: To provide customer support and improve the Services.

Mobile Terms of Service

Believeth

Last updated: June 19, 2025

The Believeth mobile message service (the "Service") is operated by Believeth LLC (“Believeth”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.

By consenting to Believeth’s SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Believeth through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Service-related messages may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).

You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Believeth. Your participation in this program is completely voluntary.

We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.

You may opt-out of the Service at any time. Text the single keyword command STOP to +18669803246 or click the unsubscribe link (where available) in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Believeth mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.

For Service support or assistance, text HELP to +18669803246 or email ashton@blvth.co.

We may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.

The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.

To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.

We respect your right to privacy. To see how we collect and use your personal information, please see our Privacy Notice.

Cookies

Like many websites, we use cookies to power our store, improve the Site, and enhance your shopping experience. For more information about cookies used by Shopify, please visit Shopify Cookies Policy.

Most browsers automatically accept cookies, but you can set your browser to reject cookies. However, removing or blocking cookies may negatively affect your user experience.

We also recognize the Global Privacy Control (GPC) signal, which enables you to opt out of certain uses or disclosures of your information.

How We Disclose Personal Information

We may disclose your personal information to:

  • Service Providers: Vendors providing services such as payment processing, data analytics, IT support, and shipping.
  • Business and Marketing Partners: For promotional purposes and to better tailor advertisements to you.
  • Affiliates: Within our corporate group, as part of our business operations.

We do not "sell" or "share" sensitive personal information without your consent.

Children's Data

Our Services are not intended for children, and we do not knowingly collect personal information from children. If you believe a child has provided personal information, please contact us to have the data removed.

Security and Retention of Your Information

We implement reasonable security measures to protect your personal information. However, no method of data transmission is completely secure. We retain your personal information for as long as necessary to provide the Services, comply with legal obligations, and resolve disputes.

Your Rights

Depending on your location, you may have the right to:

  • Access and know the personal information we hold about you.
  • Request deletion or correction of your information.
  • Receive a copy of your personal information.
  • Opt out of promotional communications.

You can exercise these rights by contacting us at info@blvth.co.

International Users

If you are accessing the Services from outside the United States, please note that your information may be transferred to and processed in the U.S. or other jurisdictions.

Contact Us

For any questions about this Privacy Policy or to exercise your rights, please contact us at info@blvth.co.